"The Feels" is a song by South Korean girl group Twice from their third Korean studio album, Formula of Love: O+T=＜3 (2021). The song was co-written and produced by the group's longtime collaborator Woo Min Lee "Collapsedone". It was released on October 1, 2021, through JYP Entertainment and Republic Records as the group's first original English single for the album.[a] A disco-pop song that incorporates elements of groovy bass sounds and disco synth beats, its lyrics are about the protagonist's feeling of happiness after falling in love at first sight.
"The Feels" received acclaim from music critics, who praised its fun lyrics and production. The song was included in 2022 year-end best-of lists by the likes of Insider, Rolling Stone, and Pitchfork. It peaked at number 94 on South Korea's Circle Digital Chart, number 12 on the Billboard Global 200, number 83 on the US Billboard Hot 100, and charted at the top 10 in Japan, Malaysia, Singapore, and on Spain Digital Song Sales. In 2022, the song was certified gold by the Recording Industry Association of America. In Japan, it was certified double platinum by the Recording Industry Association of Japan.
An accompanying music video was uploaded to YouTube simultaneously with the single's release. The video features a retro prom theme, with the girls receiving an invitation, getting ready, and performing at the prom. It was praised for its production quality and storyline and was nominated for Best K-Pop at the 2022 MTV Video Music Awards. To promote the song, the group performed on American talk shows like The Tonight Show Starring Jimmy Fallon, GMA3: What You Need to Know, and The Late Show with Stephen Colbert.
